I’ve been the founding member of FICCI FLO Bangalore since 2012. I’m now the Chairperson 2020-21. I am trying to empower myself along with 700 plus members. Covid-19 has made us look at Creating, Curating and Collaborating as the Way Forward.
Empowering a woman is empowering a society. Behind every successful woman is herself! Why accept average when you can be iconic. Empowered women give stability and positivity to the family especially in these unprecedented times. This is possible by upscaling and reinventing both holistically and by new learnings. The digital platform has been very crucial during the lockdown.
Taking a few examples from my membership who have reinvented to be alive and kicking to constantly get eye balls. Bindu Sastry had the foresight to create a virtual IT company where 80% women analysts have been working from home and finding their work life balance. Ashwini Oza created a multi designer jewellery store with sustainable products as the precious metals are losing their shine. The Millennials would rather spend on curated holidays or an experience says Seema Jaising of Che Experiences. Anshu Jhunjhunwala of Food for Thought, a home catering entrepreneur has upgraded her skills to market her brand in the New Normal! Neetu Gupta with a fashion store has changed her mantra to Buy Local & Be Vocal. These are just some real time examples of FLO members Reinventing to stay positive and flourish. The best way to predict your future is to create your own stories…which have the Power to Empower …Ordinary to Extraordinary!
Also in the last one month we have had well-known personalities like Smriti Irani, Kareena Kapoor, Lara Dutta and Mahesh Bhupathi, Rakesh Jhunjhunwala, Simrun Chopra, Kohelika Kohli, Nisha JamVwal, Sukant Dangwal and other eminent speakers come on our platform and address our members. The digital platform has helped us with a wider reach to our members across the country, across all 17 Chapters of FICCI Flo. We plan to continue to keep it engaging and interesting in the times to come.
- By Jyotika Kapoor, Chairperson 2020-21, FICCI FLO Bangalore.