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Looks Salon: India’s Largest Luxury Salon Chain Redefining Beauty

Looks Salon: India’s Largest Luxury Salon Chain Redefining Beauty

Looks Salon is one of India’s most iconic and fastest-growing salon chains, recognized for shaping the country’s contemporary beauty and grooming landscape. Founded by visionary entrepreneur Sanjay Dutta in 1989 as a modest 300 sq. ft. barber shop, the brand, now co-led by Sanjay Dutta and Samir Srivastav, has expanded to become a trusted name with over 250 state-of-the-art salons across more than 55 cities, including an international presence in Kuala Lumpur.

With a legacy spanning over 36 years, Looks Salon remains committed to its core philosophy of providing “Utmost Luxury at Affordable Prices.” This ethos is evident in every aspect of the brand, from its approachability to its unwavering commitment to service excellence. Its mission – “to spread a billion smiles through Looks” – embodies the belief that beauty is transformative, empowering, and accessible to everyone.

Each Looks Salon reflects modern elegance, staffed by professionally trained teams equipped with the latest techniques from beauty capitals like London and Hong Kong. The customer experience is crafted with care, ensuring that comfort, hygiene, and style are top priorities.

Looks Salon offers an extensive range of services for both women and men. For women, the service menu includes advanced haircuts, hair spa treatments, smoothing and keratin treatments, creative coloring, global highlights, facials, threading, waxing, manicures, pedicures, and specialized makeup artistry. For men, offerings encompass classic and trend-inspired haircuts, hair coloring, scalp treatments, facials, grooming services, and beard styling, combining precision with polish for the modern gentleman.

Looks Salon partners with leading professional beauty brands such as L’Oréal Professionnel, Kerastase, Redken, Dermalogica, Moroccanoil, Biotop, Orangewood and Bluesky, ensuring consistently high-quality experiences supported by cutting-edge products.

Beyond salon services, Looks has made significant contributions to professional training through the Looks Academy, established in 2014. In collaboration with brands like L’Oréal Professionnel, the academy provides aspiring beauty professionals with industry-standard education in hair, makeup, and skincare.

With celebrated collaborations and numerous industry accolades, including the L’Oréal Color Trophy and Salon Congress Awards, the brand has secured its position as a pioneer in India’s beauty industry. From city centers to luxury venues like JW Marriott Juhu, Fairmont Mumbai, The Claridges and Rambagh Palace, each Looks Salon invites clients to indulge in beauty with intention.

Looking ahead, Looks remains grounded in its values while pursuing growth, with an ambitious plan to expand to over 325 salons across India and abroad by 2025. For its loyal clientele – urban professionals, global Indians, aspirational youth and beauty connoisseurs – Looks Salon is more than just a service destination; it is a trusted partner in beauty, confidence, and everyday luxury.

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