Fashion Lifestyle

Celebrity Collaborations Ruling The Market : Star-Studded Synergy

Celebrity Collaborations Ruling The Market : Star-Studded Synergy

In the dynamic world of marketing, celebrity-brand collaborations have become a powerful tool for brands to captivate audiences and boost sales. From iconic fashion campaigns to innovative product endorsements, these partnerships have redefined the way we perceive both celebrities and brands. Join us as we take a closer look at these celebrity-brand collaborations that not only captured our attention but also left a lasting impact on the industry. Get ready to be inspired by the creativity, authenticity, and influence that these collaborations brought to the table!

A|X Armani Exchange Unveils New Collection With Kartik Aaryan

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Get ready to amp up your style game as A|X Armani Exchange teams up with the suave Kartik Aaryan to proudly present its highly anticipated Summer/Spring 2024 Collection. Featuring an impressive selection of chronograph watches for men, this collection effortlessly blends style and practicality. Whether your taste leans towards timeless elegance or bold statements, the A|X Summer/Spring 2024 Collection offers something to suit every preference.

Available in select online and offline stores:

Celebrities join Seagram‘s 100 Pipers Glassware to Inspire People:

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100 Pipers, Seagram’s 100 Pipers Glassware is excited to introduce the Play for a Cause campaign in collaboration with Mohan Foundation, a dedicated initiative striving to eradicate corneal blindness in India. Leading the charge are renowned celebrities including Aditya Roy Kapoor, Dia Mirza, Bhumi Pednekar, Randeep Hooda, Vikrant Massy, Saina Nehwal, and Harmanpreet Kaur, who will urge the public to join them in pledging to make India corneal blindness-free.

Fossil Spring Collection for Fashion Upgrades with Kriti Sanon and Varun Dhawan

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Get ready to steal the spotlight and ignite a fashion frenzy with Fossil’s new Spring 2024 Collection for HER and HIM! Personally curated by the dynamic duo, Kriti Sanon and Varun Dhawan, this lineup is full of must-have accessories that scream style and individuality. From sleek watches to chic bags and funky finds like the irresistible ring watch, every piece is designed to amp up your look and make heads turn wherever you go with these celeb approved styles!

Available at select online and offline stores.

Kareena Kapoor Khan Dressed In Sameer Madan


Kareena Kapoor is styled by Rhea Kapoor and Chandini Whabi, in Sameer Madan for the song ‘Naina’ by Diljit Dosanjh from The Crew. The Malian Bodycon with artful seamwork for contouring, adorned with subtle ruffle accents on the body. In the second look, Kareena adorns Julianne with Miriam believing the choice is yours in deciding how to dazzle at your party.

Libas ropes in Kiara Advani as the Brand Ambassador


Libas, a leading ethnic fashion brand, proudly announces the appointment of Bollywood sensation Kiara Advani as their new Brand Ambassador in their latest brand film. With this exciting collaboration, Libas is poised to redefine the standards of ethnic wear, positioning itself as the epitome of aspirational fashion for the modern Indian woman. Kiara Advani’s vibrant persona and her trendsetting style perfectly align with Libas’ ethos, which celebrates the spirit of the contemporary Indian woman – free-spirited, independent, and evolved. The brand film begins with Kiara grooving to a retro beat.

Sonakshi Sinha Spotted In Tribe Amrapali

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Sonakshi Sinha was adorned in designs of Tribe Amrapali for the Heeramandi promotions. The Bollywood diva effortlessly elevated her style quotient with the brand’s unique pieces Round floral mirror & Chandraki Silver ring, complimenting these are 5 stunning Silver bracelets: –  Dundubhi Ghungroo Bangle, Chandraki Bangle, Lpakshi Bangle, Navratna Stone Studded Bangle, and  Rangoli Ghungroo Bangle; and completing her ensemble are Silver Suryakamal colourful glass danglers, which lend a playful yet refined charm to her overall look.

Clovia Announces Manushi Chhillar As Its New Brand Ambassador

Clovia, India’s premier lingerie, sleep, and personal care brand, today announces former Miss World and rising Bollywood star Manushi Chhillar as its newest brand ambassador. This collaboration marks another significant milestone for Clovia as it continues to champion relatable conversations & celebrates the joy of being a girl while resonating with audiences nationwide. Manushi Chhillar takes centre stage in the brand’s latest National TV ad campaign themed around ‘Coffee to Club with Clovia.’ The young actress will be seen as the face of the brand in a 360-degree campaign spanning OOH, Digital media and TV.  

Victoria’s Secret is bringing back its Fashion Show

Victoria’s Secret announced its much-awaited Fashion Show is making its highly anticipated return! Brace yourselves for a spectacular extravaganza that encapsulates the essence of the iconic brand. It promises to embody the brand’s iconic essence, showcasing everything you adore about Victoria’s Secret and its renowned fashion show plus everything you know and love—the glamour, runway, wings, musical entertainment, and more.

Vogue Eyewear New Campaign Featuring Taapsee Pannu

Celebrity Collaborations Ruling The Market : Star-Studded Synergy

Vogue Eyewear, known for its versatile and fashionable eyewear, is thrilled to announce its latest campaign featuring talented actress and Brand Ambassador, Taapsee Pannu. This campaign encourages everyone to embrace every moment in life with a playful spirit. In a world that constantly presents us with dynamic situations, Vogue Eyewear believes that it is our approach to life that truly matters and makes all the difference. The campaign, titled “Keep Playing,”  invites consumers to tap into their light, bright, and joyful side while engaging with life in all its colorful facets.

Ankush Bahugana spotted in Tribe Amrapali


Ankush Bahuguna adorned in designs of Tribe Amrapali for Cannes. He is wearing an intricately handcrafted vintage appeal neckpiece, made of gold plated silver with glass and colourful stones.


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