Versace Ropes In K-Pop Sensation Hyunjin As Global Brand Ambassador


Versace Ropes In K-Pop Sensation Hyunjin As Global Brand Ambassador

Versace announces K-Pop sensation Hyunjin as Global Brand Ambassador. 

Hyunjin is the multi-hyphenate talent from South Korean boy group, Stray Kids. He is  admired for his numerous artistic talents including his unique and captivating  performance skills as dancer, rapper, and vocalist of Stray Kids, and his passion for  drawing and painting. The announcement is made ahead of the Stray Kids headline performance at Lollapalooza festival in Paris on July 21st

I am delighted Hyunjin is joining the Versace family. I am constantly inspired by new  voices defining culture around the world and for me Hyunjin has great new energy and  creativity. I love his confidence and freedom of expression. He is a true Versace man.” — Donatella Versace 

I’m so excited to be starting my Versace journey as a global ambassador and to make  beautiful moments together. I am both inspired and honoured to play a part in the  House’s truly amazing heritage, and that Donatella believes I have the Versace attitude!  I’m filled with anticipation and can’t wait to experience the artistic synergy with Donatella” — Hyunjin 


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Hyunjin will star in his first campaign for the House as the face of the Versace Holiday 2023 image and video campaign, which will launch in November this year.

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