As part of the W.E4. FASHION DAY and Berlin Fashion Week, Danny Reinke presents his Fall/Winter Collection “The Dreams in the Cupboard”. The new collection is inspired by experiences, Impressions and longings that we as individuals collect and carry within us. We fill some of them with life, the others remain hidden within us forever. often we try to make the wishes come true have to preserve and enclose – be it an object that you want as a souvenir of someone brought with us on our trip or thoughts and feelings that we experienced in special moments and include our memory – “Every wish, if fulfilled, immediately gives birth ” (Wilhelm Bush). We are constantly developing. Our lives are characterized by collecting new impressions and experiencing them to process and express again. Memory becomes a chamber of curiosities that constantly grows and sometimes brings to light old, long-forgotten preserved moments .
Selected color contrasts dominate this F/W 24/25 collection. For example, turquoise contrasts to red or orange to pink, which creates an electrifying play of colors. Patterns and fabric mixes give the collection a captivating vivacity. 3D-printed structures imitate fauna in a fascinating wayour earth. A core element of the collection is the handmade knotwork, which is made from remaining stocks made from local wool. . They give the collection its own structure and point to rare creatures. Old pieces of jewelry were also deconstructed in order to place them decoratively or to knit and crochet them in combination with wool yarn. The era serves as the setting for this collection the Renaissance. The aim of the collection is the pictorial creation of a personal cabinet of wonders, which manifests one’s own wishes and dreams for eternity.
An essential part of the collection is the dream aspect. A bed placed in the middle of the runway is the setting for the start of the show and the central prop for the introduction to the dramaturgy. In direct Connected to the first key look of the collection, this place of calm and peace connects both worlds on dream and reality .
The return to what has been forgotten and the appreciation of the unusual are the inspiration for this F/W 24/25 collection. Thorough research is a pillar of Danny Reinke’s work – the essence, to create a cosmos for new collections.
Another fundamental building block of the label is the high standards of craftsmanship. Every piece of clothing, and every detail is carefully handcrafted in the Berlin studio. For the first time, the label has worked with textile designer Hannah Kaplan for this collection worked. As part of this collaboration, unique garments refined with gold leaf were created.
The successful concept of the W.E4. FASHION DAY went into the next round on February 7th, 2024 at the Verti Music Hall. On this occasion, Danny Reinke showed the “The Dreams in the Cupboard” collection for the first time the audience. The format is an official part of the BERLIN FASHION WEEK and is organized by Berliner Senate Department for Economic Affairs, Energy and Enterprises in collaboration with the Fashion Council Germany supported.
BERLIN, GERMANY – FEBRUARY 07: A model walks the runway during the Danny Reinke Runway Show as part of the W.E4. Fashion Day during Berlin Fashion Week AW24 at Verti Music Hall on February 07, 2024 in Berlin, Germany. (Photo by Andreas Rentz/Getty Images for Danny Reinke)Collaborations
As part of the F/W 24 collection, SCHRAMM and Danny Reinke worked together for the first time and created unique looks that bring the two brands together on a craftsmanship level.
This resulted in garments made from luxurious upholstery fabrics. Another artistic highlight of the collection was a construct made of pillows and blankets, which represented a poetic opening to the show.
Top-class sleeping comfort has been the focus of SCHRAMM for 100 years. Created entirely by hand
In Germany mattresses are unique, reflecting the parameters of human stature and habits and take individual preferences into account down to the smallest detail. The design language of the beds is also in a class of its own in terms of sophistication.
4 shows, 1 after show party, 1 sustainability contest, the WE FIGHT FOR THEM campaign and charity tickets on sale. Hand in hand for Fashion Week Berlin.
Rebekka Ruétz, Danny Reinke, Marcel Ostertag and Kilian Kerner
The first two editions of W.E4 were met with great success. FASHION DAY at Fashion Week in Berlin, which will now go into the third round on February 7th, 2024.
Rebekka Ruétz, Danny Reinke, Marcel Ostertag and Kilian Kerner join forces again together and celebrate their new collections, already for the second time the Verti Music Hall. “We will continue to walk the path together and will continue this season expand to season. The successes of the last W.E4. FASHION DAYS gives us.
The W.E4. FASHION DAY celebrates its third edition under the motto
“LET’S FIGHT FOR THEM”
In addition to the invitations for the specialist audience, around 200 tickets are available for all 4 events this season Designer shows, including after show parties, for sale to the public. The proceeds of the Tickets will be divided between the organizations of the 4 designers.
BEAR SANCTUARY Müritz
There are currently 13 brown bears living in Western Europe’s largest bear protection center, which were rescued from poor housing conditions. Bears that have lived in captivity can no longer be released into the wild– they are too dependent on humans and would not survive in the wild.
The BEAR SANCTUARY Müritz, a FOUR PAWS animal protection project, offers such bears an alternative:
In natural enclosures, the bears can rediscover their instincts and live out their natural behavior – roaming around, retreating, digging caves, bathing in the pond or going into hibernation.
About Danny Reinke
Danny Reinke produces exclusively in Berlin and predominantly uses materials from the EU come. The label pays attention to high ecological standards as well as working conditions when producing the materials and short shipping routes in order to make production as environmentally friendly as possible. A large part of the collections are unique pieces. They are only produced customized upon request – because Resources are precious. Since it was founded in 2017, the garments in the Berlin studio have been lovingly made by hand. Danny Reinke’s fashion is long-lasting, high quality and with the highest quality features produced – perfectionism thought through down to the smallest detail.